mass comm

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1.
2 points
Advertising messages that are presented to get a smile or laugh uses the ......... Appeal.
2.
2 points
While the print media messages are permanent, broadcast messages are ..........
3.
2 points
Commercial messages and editorial are common because they are both
4.
2 points
The ............ Lead is used when the time element is to be emphasized
5.
2 points
The PR writer plays the role of a ......... Within an organization.
6.
2 points
An example of self-regulations associated in nigeria apart from AAPN and BON is ADVAN
7.
2 points
The aspect of reporting that comes in artwork and caricature for amusement and laughters are......
8.
2 points
The presentation of articles is done in .......... Style
9.
2 points
A terminology used between reporters and PR sources which means that the information is for the writer's general understanding and not to be reported in any form is .........
10.
2 points
In terms of style............ Advertising is in between hard sell and the informative.
11.
2 points
......... Is the process of examining a story to find errors that should be corrected
12.
2 points
.......... Are newspapers published weekly
13.
2 points
The punctuation mark used in oral writing to indicate a pause or parenthetical matter is
14.
2 points
.......... Is an overused expression or idea
15.
2 points
In proof reading, the sign "=" means what
16.
2 points
............. Is a straight, formal, objective, balanced, accurate, and timely account of a factual event.
17.
2 points
Presenting information in descending order of important is the use........
18.
2 points
In a editing, a complete story is one that answers the 5W's and H
19.
2 points
"ds" in proof reading means .......
20.
2 points
.......... Is a careless repetition of words.